Grooms Choice
A show-quality finish begins with a professional-grade shampoo. Welcome to Grooms Choice, a premium collection of specialist horse grooming supplies. This luxurious range is designed for equestrians who demand outstanding results. It is formulated to go beyond simple cleaning. Instead, it provides tailored solutions to enhance your horse's natural beauty and well-being.
The brand understands that every horse is different. That's why Grooms Choice is not a one-size-fits-all product. The collection is formulated to cater to the needs of every coat colour, type, and skin condition. Whether you are preparing for a competition or want your horse to look their best, the solution is here.
Discover the specialist formulas:
- For Specific Coat Colours: Explore the colour-enhancing shampoos. There are formulas crafted to add deep, rich lustre to black and dark bay coats. This is on top of powerful brightening solutions. These work to remove stains and add a brilliant gleam to grey and white horses.
- For Sensitive Skin: The gentle shampoo is designed for horses with sensitive skin. It cleanses without stripping the coat of its natural oils or causing irritation.
- For Medicated Needs: They also offer a medicated shampoo. This is a powerful solution formulated to help soothe skin, scurf, and irritation. Ultimately, it promotes a healthy, comfortable coat.
The Grooms Choice brand is backed by the full expertise of The Animal Health Company. We're an award-winning UK supplier with over 30 years of experience in animal wellness. As a result, we have applied our deep formulation knowledge. This allowed us to create a professional-grade grooming range you can trust.
Invest in a grooming routine that delivers excellence. Browse the complete Grooms Choice collection today. Here, you'll find the perfect specialist shampoo for your horse.

